To everyone without a surfing background that wants to get into open ocean paddling, this is for you!  Knowing where to paddle out is one of the most crucial pieces of information to an open ocea…

The ultimate throwaway pair of shades is here!  I can't even begin to explain the number of times I have lost my best pair while out on the water.  It has gotten to the point where I have go…

With all the recent news of shark sighting in Sothern California, many people are asking themselves if this behavior is normal and if it is still safe to participate in marine recreation. The answer…

Tis the season to give SUP STOKE!!! -Buy any SUP, get a FREE voucher for 2 SUP rentals for a weekend! -Spend $100+, get a FREE voucher for 1 SUP rental for a day! Come on down to the shop andSCORE BIG…

Don't miss out on the excitement of the Pacific Paddle Games.  To add to it all, SUPtoYOU is giving away a Bote Axiom.  Just sign up at our booth and the winner will be chosen the following…